In the very near future, activities linked to the development of mobile applications and solutions in the healthcare sector are set to undergo exponential growth. The phenomenon is being driven by demand for this type of tool from an ever-growing population and the desire of healthcare authorities to develop them, and an improvement in global mobile coverage.
Apps and other mobile solutions dedicated to healthcare – and the technology sector’s development of them – is set to undergo a veritable explosion in the next four years, accompanied by impressive growth figures. Over that timescale, analysts are expecting a significant development in such activities across geographical areas, with different catalysts in the various regions.
China and India the leaders in Asia-Pacific
Operations based in North America, which currently dominate the mobile health sector, owe their position to the growing importance accorded to the processing and treatment of chronic illnesses in the region. This phenomenon is set to hit Asia, and in particular China and India, very soon, according to Industry Today. Indeed, these are the two countries where the market for health-related mobile apps and technology solutions is set to experience the highest growth rates in the Asia-Pacific region.
Emerging markets will also have their share of this eye-catching growth, however, and experts in these countries are expecting a large number of patients looking for mobile tools that will enable them to handle their own personal medical data and give them access to information that will help them to manage and indeed improve their health.
Better global mobile coverage, but signals not always reliable
Other elements which could boost the market include the significant increase in budgets that the governments in these countries are willing to allocate for the implementation of this type of solution.
Added to this is the continued global improvement in 3G and 4G coverage, which thus increases the amount of the world’s population that is technically capable of connecting to apps and solutions, thereby increasing their global penetration rates. Conversely, weak signals when it comes to transmitting data and telecommunications laws in the various geographical areas are two factors which will stunt growth.
Too few doctors means better take-up of mobile solutions
In under-developed countries, the low numbers of doctors per capita of the patients requiring treatment may well drive this sector. The take-up of mobile solutions that by definition work remotely means that insufficient medical coverage can be compensated for. In these countries, as in others where the sector is expecting exponential development, high growth rates lead to corresponding expectations of results for the world’s main players.
The sheer speed at which the phenomenon is developing however, and the multiplication of technological innovations, could also cause problems for the likes of Johnson & Johnson, Samsung Electronics, Philips Healthcare, Cardionet and Medtronic, who may struggle to keep up with the necessary pace of development in the markets in question.
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